
New Patients, Inc. promotes dental practices in all viable mediums
that have proven successful over time. We have years of experience,
testing, and statistical data for every medium. We use this evolution of
truth to guide our client strategies, designs, and deployment.
What is an alternate medium?
On our services page, we list main categories for promotion mediums. An
alternate medium is a viable promotion medium that doesn’t really fit
nicely into any of the other categories.
What are some examples of alternate mediums?
• Billboards
• Car Wraps
• Mall Pylons
• Transit Station Signs
• Fixed Signs
• Mobile Signs
• Etc.
When should I consider an alternate medium to promote my
practice?
You should always keep your eyes and ears open for alternate mediums in
your area. Alternate mediums can become absolute home runs! Alternate
mediums are typically mediums that other dentists ignore. Therefore,
there is usually zero competitive dilution.